Tag Archives: marketing

Is there anybody out there?*

Social media is a strange sport. On one hand, it feels madly egocentric to think that anyone out there cares what I have to say. On the other hand, some of the most entertaining things I find online are shared by people just like me.

On a third hand (my blog, I get to say how many hands we’re working with), as a published author who would like to be more widely known, I’m required to somehow “grow an audience”. Publishers demand that authors market their own books. Unlike the olden times, when the publishers took care of all that, the responsibility now falls into the author’s lap. Otherwise your books don’t get published or, if they do, they can sit on a shelf, unsold, collecting dust (although Fear of Our Father is still selling well in bookstores, almost ten years later).

It’s a huge source of frustration. This isn’t something I’m good at or even interested in. If I’ve got something to say, I post it on Facebook (yes, showing my age, even if I do have accounts on Instagram and Twitter … no TikTok … too old for that).

Plus, this kind of thing is a lot easier if you write non-fiction. You can share advice, words of wisdom and pithy posts that attract people to the depth of your knowledge. I write (mostly) novels. What’s a fiction author got to offer a social media audience?

Even so, I have a decent start at a following, and more than one book I’d like to get seen, with new ones on the way. So … I have a question for those of you who are following me on any of my socials … why are you following me? What do you want to talk about?

Okay, that’s two questions. My blog, I get to say how many questions we’re working with.

*I know this is bad grammar, but it’s Pink Floyd song (again, showing my age by even knowing about it):

Lisa Bonnice is an award-winning, best-selling author whose “day job” is as a Program Host at The Shift Network, where she hosts summits on ancestral healing, life after death, and intuition and medicine.

Her current passion-project is a series of metaphysical comedy novels. The first is entitled The Poppet Master (previously published as Be Careful What You Witch For!, now revamped and with a new ending). The Poppet Master is a modern-day fairy tale about Lola Garnett, a bored housewife and office drone who wakes up with unexpected psychic abilities, and no instruction manual, and Twink, the reluctant, sarcastic faery assigned to assist and educate her. The Poppet Master is available wherever books are sold. Its sequel is in the works.

Lisa is also writing The Maxwell Curse, a fictionalized version of a story she found in her own ancestral lineage about a witch trial, a generational curse, and massive mine explosion, all of which left ripples of destruction in their wake, devastating one family’s tree.